Multi-Disciplinary leader with enterprise Sales, Strategic account management, marketing, Social, Creative & technical expertise. Over twenty years in Venture-funded businesses Partnering with many of the world's best brands and agencies. Personally thrive in early stage startups & highly strategic environments where cultural creativity empowers a commitment to solve meaningful business problems in measurable ways. 


Strategic Sales Director

2016 - present    Spredfast, Austin, TX
Manage the SF Bay Area / Pacific Northwest territory for Spredfast's Strategic Customer vertical with new bookings responsibilities for software, enablement & services -- as well as 15-20 annual enterprise renewals. Accounts include Intel, HP, Paypal, Intuit, Dolby & Blue Shield of California.

Revenue Highlights
- 115% of new bookings quota (through Oct 2018)
- 98% of renewal revenue goal (through Oct 2018)
- Over $1.2MM in incremental services revenue in addition to quota

Sales Director, Brands

2014 - 2016    Spredfast (via Mass Relevance merger)   Austin, TX
New bookings responsibilities for software, enablement and strategic services within the SF Bay Area / Pacific Northwest region. Customer highlights include Charles Schwab, Microsoft, REI, Tableau, Apple Events and Nike Media. Competitive wins over top competitors include Intel and McKesson.

Revenue Highlights
- 96% of overall quota in 2015
- 100% of renewal revenue goal in 2015
- 172% of services quota in 2015

SAles Director

2012 - mid 2014    Mass Relevance   Austin, TX
Created campaign-centric and enterprise relationships with brands such as Visa, Microsoft, Doritos, Lexus, Oakley, Starbucks, Adobe, Adidas, Vizio, Esurance, MGM Resorts and Cirque du Soleil. Partnered with top creative/digital agencies such as Starcom MediaVest, Razorfish, Goodby Silverstein, Leo Burnett and Ayzenberg.

Revenue Highlights
- 125% of new bookings quota in 2013
- 105% of renewal revenue goal in 2013

- 105% of new bookings quota in 2012
- 100% of renewal revenue goal in 2012


2010 - 2012    Demand Media   Austin, TX
Develop key partnerships and revenue opportunities focused on the Pluck Social & Community Platform, CoverItLive and Community Moderation & Management Services.


2007 - 2010    Demand Media   Austin, TX
Partner with media companies, brands & sports organizations to develop social media marketing & content strategies. Emphasis areas included social engagement, community development, ad monetization, branded content & search engine optimization.  Select customers included Hearst Digital, the National Football League, Cirque du Soleil, Fox Digital Media and Scotts Miracle Gro.

Creative lead

2005 - September 2006    Convergys   Austin, TX and Warwick, UK
Strategic consulting for McKesson ESR, a $3.4MM enterprise training initiative for over 600 hospitals within the British National Health Service (NHS). Managed globally distributed design, technology & development teams from initial strategy through technical integration & program delivery.


2003 - 2005    Digital Think   Austin, TX and San Francisco, CA
Led global UE/UX teams and consultants to architect digital learning experiences / curriculum for Fortune 1000 customers in health care, retail, financial services, energy and technology sectors. Select clients include Marsh, Bearing Point, ONEOK Energy and Crossmark.


2000 - 2002    Avantic Corporation   San Francisco, CA
Interactive design, marketing & advertising agency. Responsible for new customer acquisition, marketing & program management.

Digital campaign highlight: Yahoo! / FIFA "Dream Team" & " Goal of the Century" Flash sites for Budweiser and Philips, respectively. Shipped in 7 languages for global deployment and generated 250,000 unique registrations in 6 weeks.


1999 - 2000    Alphadrop   San Francisco, CA
Interactive design for B2B, consumer product & sports customers.

Digital campaign highlight: General Motors "24 Hours of LeMans" telemetric video lap in Cadillac V12 Racecar


1998 - 1999    Zing Network   San Francisco, CA
Flash design / development


1997 - 1998    HealthDesk Corporation   Berkeley, CA
Web design / development


May - Aug 1995    MBC (now Digitas Health)   Philadelphia, PA


University of Texas at Austin

McCombs School of Business: General Management Certificate
Marketing Strategy, Leading High Performance Teams, Negotiation Strategies & Techniques, Accounting / Finance, Executive Presentations

Michigan State University

BA in Telecommunication/Media Arts
Cognate: Fine Arts
Emphasis: Digital Media

British Film Institute, London, England

Documentary Filmmaking and Independent Cinema


Regional Board Member for Make A Wish Foundation of Central and South Texas. Avid supporter of the Cystic Fibrosis Foundation and their dedicated research for a cure. Boy Scout Dad. Associate Cub Scout Leader for Den 446. 


My family was featured in Subaru's recent "Share the Love" national television campaign benefitting Make A Wish Foundation and was featured as AdWeek's "Ad of The Day" on November 16, 2017.


Do what you Know well. LEARN what you don't Know QUICKLY.